brand integrity

August 28, 2012

Is your Brand Safe Against Attack?

You’ve worked hard to establish your brand, get your message out, be consistent and build a tribe of loyal followers. So what do you do when you find your brand under attack? As much as we’d like to think people are innately good, there are just some plain old bad eggs out there. So how do you deal with these haters and more importantly, what can you do to protect or repair your brand from harm?