Women in Business

December 1, 2015

Are You Doing Whatever It Takes?

Do you have a big dream? What is it? Exactly. Can you articulate it right now in great detail? How does it make you feel when you see your vision in black and white? Pretty awesome I bet, excited and raring to go. Now let me ask you how do you feel when you think about all the work it’s going to take to bring your vision to fruition? Do you suddenly feel scared or overwhelmed wondering how the heck you are going to get from where you are now to where you want to be? The next time someone asks you what you do, say “Whatever it takes.”- Lewis Howes. I’m going to let you in on a little secret, if you want to achieve anything great, you have to learn to love the pain. Now before you shoot darts at me, let me explain. Entrepreneurship is a battle zone. There are challenges at every corner AND it is the most exhilarating ride of your life. If you only love the highs, you are going to come down crashing, hard, and more than likely quit before you get to paradise. You have to learn to embrace the lows for what they […]
April 8, 2015

How To Successfully Pitch For Big Money

This week I had the chance to attend the Boston Women’s Venture Capital Summit. It was an amazing experience to see and hear both successful entrepreneurs and angel investors talk about what it takes to attract big money into your business. During the summit, eight entrepreneurs had a chance to pitch and get feedback from 2 panels of investors. I was so impressed by the entrepreneurs, each one giving a thoroughly prepared presentation in front of two hundred people. Talk about pressure. They all did very well, but not all of them nailed it. There was a clear distinction between those who scored and those who didn’t. What was it that made one presenter stand out over the others…? It was CHARISMA baby!!! Definition: compelling attractiveness or charm that can inspire devotion in others. “she enchanted guests with her charisma” Synonyms: charm, presence, personality, force of personality, strength of character; magnetism, attractiveness, appeal, allure It was their ability to “hook” the audience which in this case was the angel investors. Hooking them meant the difference between potentially hundreds of thousands of dollars…. or nothing. It is absolutely crucial to create an emotional connection with your audience. You could have the most […]
March 1, 2013

Women Rock!

To honor Women’s History Month which begins today, I have made a list of the 5 things I love most about women entrepreneurs. 1. We play nicely in the sandbox. Love my fellow female business peeps who are collaborating, supporting and sharing with each other. 2. We add beauty to the world. We can’t help but make things prettier. We’re not called the fairer sex for nothing! 3. We are natural givers. We create and give value to those around us making stronger, more vibrant communities. 4. We tap into our feminine intuitive powers to make organic and profitable decisions! 5. Now more than ever, we have the opportunity to leave our own prosperous legacy for future generations. You rock ladies! Keep on keeping on. xo Heather
February 20, 2013

Are you Successful or Just Busy?

As women we are often praised for being good multitaskers. Remember the old song “I can bring home the bacon, fry it up in the pan, and never, ever let you forget you’re a man?” Did this woman also remember to help with the homework and run to soccer or ballet? I don’t know about you, but I certainly wouldn’t be singing after all that! Unfortunately, we as women buy into the idea multitasking somehow makes us better. We compare schedules like men compare war wounds. He says, “I got this one in Nam” and we say, “I have to go to the grocery store and then pick up Susie from her playdate so we can get the supplies to take over to the fundraising committee and then…bla, bla bla.” The more you can jam into that sentence, the more street cred you think you get. Here’s the sad truth,
May 15, 2012

Nurture your Business

For Mother’s Day this year our family spent a fun the day at the beach. It was a warm, sunny day so many other families were also there strolling in the sand. As I looked around, I saw moms changing diapers, chasing toddlers and playing frisbee with their teenagers. It struck me how good parenting is constant even if the specifics of the job description changes over time. Obviously, the immediate needs of a 3 year old are very different from those of a 13 year old, but the fundamentals do not change over time. Kid of all ages need love and guidance to thrive. They need to be nurtured.
March 12, 2012

Think Like a Woman, Act Like a Woman

This month marks International Women’s Month where we celebrate the accomplishments of women and inspire women to be their best. This past weekend I had the privilege of speaking at an Empowered Women’s Seminar where we all shared our expertise and encouragement. It was very satisfying and exciting. However, one thing that stood out to me was the topic of safety. As many of the women in the group were business women who consult and sometimes travel to different locations for work, the issue of keeping yourself safe on the job came up. It struck me in that moment once again, how different men and women really are. I somewhat doubt an issue of personal safety would have been at the forefront of a business seminar for men. For women, however, no matter how successful you are, it is still a real concern. When I came home I mentioned that part of the seminar to my husband and he said, “That’s something I don’t usually think about.” Of course not, it’s just not something men think about as much. Have you ever heard or seen the slogan “Think like a man, act like a woman?”  I have always been slightly uncomfortable with that slogan, but it […]